The idea behind the Suistudio App was to develop a product that would be an e-commerce platform for the new Suitsupply target: Women. We focus on providing a smooth and premium experience. Simple and intuitive for the user.

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The Art Direction

The intention of having simplicity as a key concept for the product dictated the art direction. The use of clean and elegant layouts, together with earth tones and white colors, is used to elevate the premium and feminine feeling. By combining these elements with large framed photography, a classic typography style, and implementation of thin lines as iconography, we arrived at the new style for Suistudio.

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Selected Works

PhilipsDesign System

GraveComClaveBranding

AlarabiyaPlatform Redesign

The Illustration BookIllustration

CasumoProduct Design

Van LanschotBranding, Web Design

SuistudioProduct Design

Dummy WatchProduct Design

Haarlemmerweg 45H, 1051KP, Amsterdam, The Netherlands.

contact@ourgenesiss.com

+31642340012